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預期的美國房貸利率下降,將對房地產市場意味著什麼?
今年,美國房地產市場熱切期待的發展是預期的長期利率下降。儘管通貨膨脹在過去一年有所下降,但進展緩慢。自 2023 年 7 月以來,美國聯準會將利率維持在 5.25% 至 5.5% 之間,達到了 23 年來的最高利率。
在美國聯準會的主導下,抵押貸款利率隨之波動。根據國家抵押貸款機構 Freddie Mac 房地美的數據,30 年期平均利率在 2023 年 10 月達到了 7.79%,是 20 年來的最高利率。因此,基於美國人口普查數據,房地產銷售在過去三年中持續下降。 繼續閱讀
WHAT WILL THE ANTICIPATED DROP IN U.S. MORTGAGE RATES MEAN FOR REAL ESTATE MARKETS?
An intensely awaited development for the U.S. housing market this year is a long-anticipated fall in interest rates. While inflation has dropped over the past year, this progress has been slow, and officials within the Federal Reserve, the country’s central bank, have kept interest rates at 5.25% to 5.5%—a 23-year high—since July 2023.
Where the Federal Reserve leads, mortgage rates follow. The average 30-year rate reached a peak of 7.79% in October 2023, the highest level in 20 years, according to national mortgage lender Freddie Mac. As a result, property sales have been on a steady decline over the past three years, based on U.S. Census data. The difficulty in securing a property during this higher-rate cycle even led U.S. President Joe Biden to comment on the issue in his State of the Union address in March 2024. full article
 
     
   
     
   
   
     
 
曼谷通羅區 國際富人匯聚
通羅區位於曼谷市中心,是一個充滿活力的區域,融合了泰國傳統文化與現代商業氛圍。這裡有眾多知名購物中心,如素坤逸購物商圈、中央世界和暹羅百麗宮購物中心,便捷的交通網絡吸引了來自世界各地的遊客和本地居民。
通羅區也被譽為曼谷的日本富人區,吸引了長期居住或移居至曼谷的日本人。區內有許多地道的日本料理餐廳和國際超市,形成了濃厚的國際氛圍。此外,泰國文化中心和曼谷藝術與文化中心等,更展示了泰國深厚的文化底蘊和藝術品味。
通羅區也擁有眾多時尚餐廳、咖啡館和設計師店,成為年輕人和國際旅客喜愛逛街的地區。這裡以其豐富的文化景觀、國際化氛圍和時尚潮流而聞名,無論是購物、美食還是文化體驗,通羅區都能滿足各種旅客和居民的需求。
Thong Lor, Thailand
Thong Lor, located in the heart of Bangkok, is a vibrant area that blends traditional Thai culture with a modern commercial atmosphere. It features numerous well-known shopping centers, such as Sukhumvit, CentralWorld, and Paragon, and its convenient transportation network attracts tourists and locals from around the world.
Thong Lor is known as Bangkok's Japanese affluent district, drawing Japanese residents who live or move to Bangkok for the long term. The area is home to many authentic Japanese restaurants and international supermarkets, creating a strong international atmosphere. Additionally, cultural facilities such as the Thailand Cultural Centre and Bangkok Art and Culture Centre showcase Thailand's rich cultural heritage and artistic flair.
Thong Lor also boasts a variety of trendy restaurants, cafes, and designer shops, making it a favorite exploration spot for young people and international travelers. With its rich cultural landscape, international vibe, and fashion trends, Thong Lor meets the diverse needs and expectations of travelers and residents alike, whether for shopping, dining, or cultural experiences.
 
     
   
   
     
 
曼谷 Gaggan Anand 叛逆又充滿驚奇的分子料理
Gaggan Anand 的餐廳位於曼谷,屢獲亞洲 50 最佳餐廳榜首,並名列世界 50 最佳餐廳之列。充滿驚奇和叛逆的分子料理體驗,重新定義了美食的可能性。菜單通常以表情符號「 emoji 」呈現,每道菜都用簡單的表情符號代表,增添了趣味和神秘感。Gaggan Anand 的料理不僅在技術上突破傳統,更在味道和表現力上達到了藝術的巔峰。到此嘗鮮過的饕客,無不感到驚奇與難忘。 了解更多

地點:68 Sukhumvit 31, Sukhumvit Rd., Klongton-Neu, Wattana, Bangkok 10110
GAGGAN ANAND BANGKOK
Bangkok's Gaggan Anand is renowned for its rebellious and astonishing molecular gastronomy. Located in Bangkok, the restaurant consistently tops Asia's 50 Best Restaurants and ranks among the World's 50 Best Restaurants. Its molecular gastronomy experience is filled with surprises, redefining the possibilities of cuisine. The menu is famously presented in the form of "emojis," where each dish is represented by simple emoticons, adding whimsy and mystery. Gaggan Anand's cuisine not only breaks traditional culinary boundaries but also achieves artistic peaks in taste and presentation. Diners who experience Gaggan Anand's creations often find themselves amazed and deeply impressed. more

Address:68 Sukhumvit 31, Sukhumvit Rd., Klongton-Neu, Wattana, Bangkok 10110
 
     
   
     
 
曼谷新開幕超人氣「猴神高空酒吧 AKARA SKY HANUMAN BANGKOK」
目前曼谷最熱門、最具話題性的高空酒吧,位於 61 樓的高空。酒吧以泰國史詩神話中的受人敬愛的猴神哈奴曼( Hanuman )為主題,不僅擁有別出心裁的天花板手繪歷史壁畫,還結合了科技感十足的聲光投影,彷彿置身於神話世界。酒吧還提供充滿藝術性的泰拳秀、泰國傳統舞蹈和戲劇表演,在享受美景和美酒的同時,體驗泰國豐富的文化底蘊。從曼谷市中心的最高點欣賞壯麗的 360 度城市全景,體驗無與倫比的日落之美。隨著夜幕降臨,在星空下盡情欣賞這座城市的魅力。 了解更多

地點:548 One City Center, 61fl. Plenchit Rd., Lumphini, Pathum Wan, Bangkok 10330
AKARA SKY HANUMAN BANGKOK
Currently the hottest and most talked-about rooftop bar in Bangkok, AKARA SKY HANUMAN BANGKOK is located on the 61st floor. The bar is themed around Hanuman, the beloved monkey god from Thai epic mythology, featuring unique hand-painted historical murals on the ceiling and technologically advanced light and sound projections, creating an immersive mythological experience. The bar also offers artistic Muay Thai shows, traditional Thai dance, and theatrical performances, allowing you to enjoy the stunning views and exquisite drinks while experiencing Thailand's rich cultural heritage. more

Address:548 One City Center, 61fl. Plenchit Rd., Lumphini, Pathum Wan, Bangkok 10330
 
     
   
   
     
 
入住《天外奇蹟》氣球屋
由 Airbnb 所舉辦的「傳奇」住宿體驗活動,每年都會不定期與不同的電影、藝術家、博物館等,合作推出各種獨一無二的房型,來創造令人驚喜的限量住宿體驗。繼去年的芭比馬里布夢幻屋、史瑞克木幹沼澤屋、小鬼當家度假屋後,今年為了慶祝皮克斯電影《天外奇蹟》15 周年,Airbnb 特別打造超夢幻的卡爾爺爺氣球屋,並且 100% 還原電影裡的房屋結構和擺設細節,讓幸運獲選的遊客,能住進這間真實版的氣球屋,感受活在動畫裡、跟著卡爾爺爺去冒險的超級住宿體驗。這座裝設 8,000 顆氣球的氣球屋,也會以起重機拉升至半空中,創造出飛行小屋的漂浮臨場感。 了解更多
PIXAR'S UP HOUSE
Organized by Airbnb, the "Legendary" accommodation experience event collaborates with different movies, artists, museums, and more to offer various unique room types, creating surprising limited-time accommodation experiences. Following last year's Barbie Malibu Dreamhouse, Shrek's Swamp House, and the Home Alone Holiday House, this year, to celebrate the 15th anniversary of Pixar's movie "Up," Airbnb has specially created the ultra-fantasy Carl's Balloon House, fully replicating the house structure and decor details from the film. Lucky selected visitors can stay in this real-life version of the balloon house, experiencing living in an animated world and adventuring with Carl. The balloon house, equipped with 8,000 balloons, will also be lifted into the air by a crane, creating the immersive feeling of a floating flying house. more
 
     
   
     
 
精品帝國的此消彼長:競爭激烈的奢侈精品業中, 誰能獨霸一方?誰又會快速崛起?
同樣是百年經典品牌,為何愛馬仕仍是一「包」難求,而 Burberry 卻深陷困境?疫情後,全球精品業又面臨了哪些新的挑戰?
今年 3 月中,法國精品集團開雲( Kering )發布精品業少見的獲利預警,宣布因主力品牌 Gucci 在亞太地區業績不佳,預期今年上半年營業利益年減 40% 至 45%。尤其因為最重要的中國市場需求疲軟,佔集團營業利益逾三分之二的 Gucci 在第一季的同店銷售大幅衰退 18%。這個年營收近兩百億歐元,以 Yves Saint Laurent( YSL )、Alexander McQueen、Bottega Veneta、Balenciaga …等眾多品牌聞名全球的集團 ,當天的股價盤中隨即大跌逾 15%。 Kering 集團的股價從 2021 年 8 月近八百歐元的高點,至今已經大跌六成僅剩三百多歐元。Kering 集團去年的全年營收年減 2%,也是全球五大精品集團 : LVMH、歷峰集團( Richemont )、開雲( Kering )、香奈兒( Chanel )、愛馬仕( Hermès )中唯一營收衰退的一家。
無獨有偶的,成立於 1856 年,以經典格紋知名的英國精品業者博柏利( Burberry )的股價也從去年 4 月底的高點跌掉六成。Kering 和 Burberry 面臨的是自身經營策略的重大錯誤?還是全球精品業者共同經歷的挑戰?了解更多
CHANGING LANDSCAPE OF GLOBAL TOP LUXURY BRANDS
The Rise and Fall of Luxury Empires: In the fiercely competitive luxury goods industry, who can dominate? Who will rise rapidly?
Despite both being century-old classic brands, why is Hermès still a "bag" in demand, while Burberry is struggling? What new challenges does the global luxury industry face after the pandemic?
In mid-March this year, the French luxury group Kering issued a rare profit warning in the luxury industry, announcing that due to poor performance of its main brand Gucci in the Asia-Pacific region, it expects operating profit to decrease by 40% to 45% in the first half of this year. Especially because of weak demand in the crucial Chinese market, Gucci, which accounts for more than two-thirds of the group’s operating profit, saw a significant 18% decline in same-store sales in the first quarter. This group, with annual revenues nearing 20 billion euros and famous worldwide for brands such as Yves Saint Laurent( YSL ), Alexander McQueen, Bottega Veneta, and Balenciaga, saw its stock price plummet more than 15% intraday. Kering's stock price has fallen by 60% from its peak of nearly 800 euros in August 2021 to just over 300 euros now. Last year, Kering’s annual revenue decreased by 2%, making it the only one among the world's top five luxury groups—LVMH, Richemont, Kering, Chanel, and Hermès—to experience a revenue decline.
Coincidentally, the British luxury brand Burberry, founded in 1856 and known for its iconic check pattern, also saw its stock price fall by 60% from its high at the end of April last year. Are Kering and Burberry facing major strategic errors in their operations, or are they experiencing challenges common to the global luxury industry? more
 
     
   
     
   
 
羅治麟 Patrick
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內湖文心 AIT 樓中樓景觀大戶
面對美國在台協會 AIT,治安嚴謹,一戶一梯廳尊榮隱私單純。滿窗綠意,格局方正,採光佳,近內湖捷運站。
Win Sing - AIT
The residence is located in a safe neighbourhood near the Neihu MRT station. It has a great view of green scenery and receives good natural lighting.
 
   
 
蔡吉政 Freeman
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頤海大院 美邸
淡水紅樹林河畔,享有水岸首排景觀,坐擁觀音山山景,並沐浴淡海夕照。雙併格局,擁有寬敞的 200 坪空間,錯層陽台,尊享美景。
Ocean Kingdom
This waterfront residence features two units per floor with a spacious area of 200 ping and views of Tamsui sunsets.
 
   
     
 
李建國 James
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至善故宮雙溪別墅
故宮外雙溪,24 小時警衛高級平地別墅社區。雙層透天風格,前後庭院車庫。仕紳名流社區,珍稀物件釋出。
Zhishan Garden Villa
Located near the National Palace Museum and featuring 24/7 security, this is a two-story villa with front and rear courtyards as well as garages.
 
     
   
   
     
 
曼谷 沃頓通羅 8
沃頓通羅 8 是由泰國開發商 Habitat 集團所推出的曼谷市中心黃金地段住宅。項目位於通羅( Thonglor )鬧中取靜的高級日本社區內,緊鄰繁華的購物商圈、國際學校、捷運站和著名的高級私人診所。一共 117 套典雅住房單位。外觀以經典的建築精神佐當代的空間設計,大面積的綠蔭景觀設計,讓你彷彿置身東南亞的私人島嶼之中。頂樓空中泳池花園為繁忙的都市生活放慢了節奏,住戶獨享的健身房、休息廳和兒童空間,滿足各種娛樂所需。高預估投報、提供全套高雅傢俱配備選擇、一站式代租代管置產服務,是最有效率的投資入門首選。了解更多
Walden Thonglor 8
Walden Thonglor 8 is a prime residence in the heart of Bangkok, launched by the Thai developer, Habitat Group List Co., Ltd. The project is located in the high-class Japanese community in Thonglor and is adjacent to the bustling shopping district, international campus, Bangkok mass transit station, and upscale private clinic. Walden Thonglor 8 owns 117 elegant residential units and its exterior is designed with a classic architectural spirit and contemporary space design. The large green landscape arrangement also makes you feel like being in a private island in Southeast Asia. The top-floor sky pool garden slows down the pace of urban life, and the residents' exclusive gym, lounge and children's space cater to all kinds of entertainment needs. With high return on investment, full elegant furniture, one-stop management service, Walden Thonglor 8 is the first choice for investment. more
 
     
 
 
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