疫後全球旅遊重新啟動，國際投資人前進海景陽光宅 世界旅遊觀光協會（ WTTC ）表示，2023 年全球旅遊業可說是接近完全復甦，對全球 GDP 貢獻已追趕上 2019 年的 95%。疫情使得全球生活模式改變，人們重新評估住房需求和工作方式，全球超級富豪更是審慎重新配置資產，在看好未來成長趨勢與追求卓越品質生活的雙雙驅動下，他們將眼光轉向陽光明媚、濱海鄰河的豪華住宅。 強勁的美元吸引美國買家赴海外置產，歐洲、亞洲買家近期奔向美國邁阿密、澳洲與法國等地的海岸購置房地產。海外資金的湧入，讓疫情期間曾經一度沉靜的沿海房市，掀起精彩波瀾。 擁有陽光、沙灘與熱情拉丁文化的邁阿密，以往被認為只是度假勝地或適合退休。而現在，邁阿密已晉身為南方的華爾街、新矽谷。近兩年來，已有總管理資產超過兩兆美金的美國金融機構，將總部遷移至邁阿密或在當地設立營運據點，其中多數由紐約遷出，包含旗下資產達 510 億美金的避險基金 Citadel、全球最大的私募基金黑石集團（Blackstone）等，帶動華爾街菁英入住邁阿密。 回溫的旅遊人口，加上新企業、新居民帶來的強勁需求，邁阿密從房地產源頭土地、房價、房租都快速成長。今年全球休閒旅遊及酒店之領導企業雲頂集團（ Genting Berhad ），在邁阿密濱海的土地標案，吸引了 5 封超過 10 億美元的標單，最高出價接近 15 億美元，預料將刷新當地新高紀錄。這塊占地 6.3 公頃的土地是邁阿密先驅報 The Miami Herald 舊址，未來可能開發成金融商辦、高端公寓等，周圍的住宅身價也可望水漲船高。 而陽光明媚的澳洲，過去 5 年全國住宅價格飆升，前十名中，就有 4 名位於著名的陽光海岸（ Sunshine Coast ），當地住房價格甚至翻了一倍以上。而陽光海灘、庫倫海灘這些中價位的住宅，同樣跟著上漲。 澳洲當地房地產顧問表示，在疫情期間，人們渴望更多空間與更宜人的生活方式，他們往陽光海岸等地前進，但可供出售物件稀缺，很多人甚至以現金置產確保購買優先權，甚至在物件還沒掛牌進市場就被搶購一空。這些強勁的需求促使價格大幅成長。 2022 年以來，美國買家乘著強勢美元契機與受日益高昂的美國房價驅使，大舉往海外購置高端住宅，促使巴黎的豪華房產接連以創紀錄的價格出售。根據當地房地產的數據，巴黎高端房產的平均價格在 2022 年上半年上漲了 9%，近兩年的銷售量也接連突破紀錄。光是 2022 年上半年逾 300 萬美元的高價住宅銷量，就超過 2021 全年，其中多數來自美國買家。位於塞納河右岸的瑪黑區（ Le Marais ）、奢華的第八區（即香榭麗舍大街所在地），分別有三分之一、四分之一的銷售額來自於美國買家。 巴黎房地產最大宗的買家來自美國，同時也有亞太地區與英國等歐洲的買家在巴黎購買第二套房產。這也得歸功於法國對外國買家購置房產多半屬於永久產權的友善政策。 疫情驅使人們對生活方式追求的改變，在陽光、海景、資產配置的多種誘因之下，高資產人士正在全球的奢豪住宅中，尋求新的生活價值與投資增值潛力。           Wealthy Investors Flock to International Sunlit Homes with Seaview, Propelling Post- Pandemic Real Estate Prices According to the World Travel & Tourism Council ( WTTC ), the global tourism industry has nearly wholly recovered in 2023, and the contributing GDP also caught up the 95% of the worldwide GDP in 2019. The pandemic has led to a shift in global lifestyles, prompting people to reassess their housing needs and work patterns. Meanwhile, the super-rich worldwide are cautiously reallocating their assets, driven by optimism for future growth and a pursuit of a higher quality of life. As a result, their attention has turned to luxurious residences with sunny, coastal, or riverside locations. The strong US dollar has attracted American buyers to invest in overseas properties, while European and Asian buyers have recently flocked to coastal areas in Miami, Australia, and France. The influx of foreign capital has injected excitement into coastal property markets that were once quiet during the pandemic, leading to a vibrant surge in the market. Miami, with its sunshine, beaches, and vibrant Latin culture, was once considered a retirement or vacation destination. However, it has now emerged as the southern Wall Street and the new Silicon Valley. In the past two years, U.S. financial institutions with total assets exceeding $2 trillion have relocated their headquarters to Miami or established new branches there, and many of them are moving from New York. This includes hedge fund Citadel, with assets under management of $51 billion, and Blackstone Group, the world's largest private equity firm. The influx of these financial giants has also attracted Wall Street's elites to settle in Miami. With the resurgence of tourism and the strong demand brought by new businesses and residents, Miami has experienced rapid growth in real estate from land prices to housing and rental rates. This year, Genting Berhad, a global leading company in leisure travel and hospitality, attracted five bids exceeding $1 billion for its waterfront land project in Miami. The highest bid came close to $1.5 billion, setting a new local record. This 6.3-hectare land, formerly the site of the Miami Herald, is expected to be developed into office buildings, upscale apartments, and more, leading to a potential increase in property values in the surrounding area. In sunny Australia, national housing prices have skyrocketed over the past five years, with four of the top ten locations located on the renowned Sunshine Coast. Prices for homes in this area have even more than doubled. The rising trend also applies to mid-priced residences in popular locations like Sunshine Beach and Coolum Beach. Local real estate consultants in Australia state that during the pandemic, people have been longing for more space and a more pleasant lifestyle. They have flocked to places like the Sunshine Coast, but the supply of available homes is scarce. Many people are even purchasing properties with cash to secure priority, and sometimes properties are acquired before they are officially listed on the market. This strong demand has significantly driven up prices. Since 2022, American buyers have taken advantage of the strong US dollar and soaring housing prices in the United States, leading to a significant increase in their purchases of upscale homes overseas. This trend has triggered a series of record-breaking sales in luxury properties in Paris. The average price of upscale properties in Paris rose by 9% in the first half of 2022, and sales volume in the past two years has consistently broken records. In the first half of 2022 alone, the sales of properties priced over $3 million exceeded the total for the entire year of 2021, with the majority of buyers coming from the United States. One-third of sales in the Marais district on the right bank of the Seine River and one-fourth of sales in the luxurious 8th arrondissement, which includes the famous Champs-Élysées, are attributed to American buyers. The largest group of buyers in the Paris property market comes from the United States, with buyers from the Asia-Pacific region and countries like the United Kingdom also purchasing second homes in Paris. This can be attributed to France's friendly policies towards foreign property buyers, who often enjoy permanent ownership rights. The pandemic has driven the changes in people's pursuit of lifestyle. With the allure of sunshine, sea views, and asset diversification, high-net-worth individuals are seeking new life values and investment potential in luxury homes worldwide.